World Taste and Smell Day is a global celebration which will take place annually starting this year on September 14. The mission of World Taste and Smell Day is to celebrate how taste and smell enhance our lives, to promote awareness and a deeper understanding of these essential and often neglected senses, and to provide a worldwide resource base to support those experiencing taste and/or smell dysfunctions.
We have put together a three-year plan to achieve this mission. For year one, we have set forward three goals:
Announce September 14th as a day of global celebration of taste and smell with an opening ceremony, social media posts, and other live events.
Launch an online exploratorium celebrating the joy and the science of flavor and scent.
Support patients living with taste and smell disorders by distributing proceeds from our sponsors to our global patient advocacy organizations,: AbScent, Fifth Sense, and STANA.
Because of your keen interest in the chemical senses, I’d like to personally invite you to be a part of this year’s activity. What can you do?
Submit an entry to the World Exhibition on Taste and Smell: An Exploratorium of the Joy and Science of Flavor and Scent. The Exploratorium will include expressions in all media that celebrate either a personally remarkable taste experience or the emotions or memories evoked by a particular smell. How you do so is up to you -video, photograph, recipe, research paper, perfume rave, personal essay or podcast – we want your personal spin. We ask that you tag it with #TasteandSmellDay when you share it on social media. Use this link to submit your contribution<https://tasteandsmellday.tumblr.com/submit>.
Join us via Zoom for the global launch ceremony on September 14 at 7 AM EST. Please use this link<https://us02web.zoom.us/webinar/register/WN_g6bhWpf6QB-YUVskI6UhcA> to sign up in advance. Participants from around the world will hear from a group of panelists about why we should celebrate taste and smell on September 14th and every day! Registration is limited; please sign up in advance.
Many thanks for your partnership.
World Taste and Smell Day steering committee